The Four Commandments of Social Media

• The views presented here do not necessarily represent those of Advisor Perspectives.

• Mastering a successful social media strategy while running a business is no easy task.

• While getting into a groove with your social media plan may take some trial-and-error, there are some crucial commandments of social media to maximize your potential and reach.

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Effective Internet Marketing Strategies You Should Know About

• Let’s look into some of the tactics most popular internet marketing agencies are adopting to stimulate business growth.

• Search Engine Optimization (SEO): Whenever two or more digital marketing professionals discuss their most preferred digital marketing techniques, SEO always comes atop on their list.

• Running Adverts on Facebook: Facebook has always been a powerful marketing tool for millions of advertisers.

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What Will Happen to Paid Media After The Election?

• As Americans head to the polls, advertisers and publishers need to remain agile with their paid media strategies.

• The good news: Whoever wins, ad spend will continue to recover, said Stephen DiMarco, chief digital officer at Kantar.

• Even so, buyers and sellers need to plan for either – and any – outcome.

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