 What Influencers Want from Their Advertising Partners
• This renaissance has meant consumers are stepping back — asking themselves what is truly important in life.
• That sentiment is forcing influencers and advertisers to rethink their approach, too.
• Not much has been written on what influencers want to see from their advertising partners, until now. |
How to Stand Out: 10 Unique Advertising Techniques You Need to Try
• Here are ten unique advertising techniques that will help your small business stand out.
• They can also use their huge social media following to create more brand awareness for your firm.
• For offline ads, you may include your business contacts and physical address contacts. |
As Online Shopping Intensifies, E-Commerce Marketers Are Becoming Increasingly Reliant on Facebook’s Ads
• Facebook’s ad revenue was $16.6 billion in the second half of the year, up 28% year-over-year, though the growth of that revenue has been slowing since a year ago when it was up 42%.
• While the social network remains focused on keeping its ad revenue intact as the crisis unfolds, it is also trying to capitalize on the surge in online shopping that is currently taking place in the midst of it.
• In the U. S., for example, retail e-commerce hit $211.5 billion in the second quarter of the year, up 31.8% in the same period the previous year, per the U. S. Census Bureau. |
