13 Ways Businesses Can Use SEO & Marketing to Combat Coronavirus Impact
• How can your business survive the economic impact of a COVID-19 outbreak – or the social distancing required to prevent one?
• If you’re doing anywhere between $1 and $5 million in sales per year you should be spending 7-8% of gross revenue on advertising and marketing, according to the U. S. Small Business Administration.
• Can you be a local leader in distributing reputable information to your community about COVID-19 supports? Remember that a lot of places no longer have a local newspaper or radio station. If you have the time to gather information from local government and health agencies and make sure people know where they can get tested for Coronavirus, what steps they should take to report symptoms, etc., why not publish it in a blog or your email newsletter? Include a disclaimer that you are not giving medical advice, and always link back to the original source of the information so people can verify it for themselves.